Should I invest in email marketing or social media marketing? Which one is more crucial for higher ROI? Is email marketing so twenty years ago? Does the invention of social media has changed how digital marketing works? These are some questions people often ask when it comes to email marketing vs. social media: With so […]
ApplyMarketing professionals sending out their first email marketing campaign are often surprised by how much they need to know. Do you know what the most troublesome term is? Hard bounce vs. soft bounce. Despite knowing that it is a deliverability issue, they still mix hard bounce and soft bounce. When an email fails to reach […]
ApplyKeeping your customers hooked is a challenge. You can connect to your customers on a new level with an effective marketing strategy. Email marketing and SMS marketing both offer unique benefits. When it comes to SMS marketing vs. Email Marketing, it can be tricky to choose the best for your business. Email marketing has been […]
ApplyWhenever a hard bounce occurs, it means an email cannot be delivered for a permanent reason. When a soft bounce occurs, the issue is temporary. As soon as you begin email marketing, you’ll realize that you have to learn a new language. The terminology of email marketing is unique for every business, and each phrase […]
ApplyMany email marketers devote all of their effort to attempting to persuade recipients to open their messages. The reality is that this is only half of the struggle. How people respond to your call to action is more essential. At this point, measuring the click-to-open rate (CTOR) can be beneficial. It allows you to determine […]
ApplyWhen it comes to sales and business development, sales prospecting is one of the most crucial aspects. Sales prospecting for beginners can be a challenging task. If you fail in sales prospecting, you can’t even generate revenues. The idea of prospecting is you are looking for an opportunity to make money, but the sales world […]
ApplyPursuing your entrepreneurial dream can be a treacherous ride. Numerous obstacles are standing in your way. For a new business owner, being able to understand the business environment is essential. First, you need to ask yourself why you are starting this business. Is there a demand for your products and services? How likely will you […]
ApplyExactly 50 years ago, the very first email was sent. Since then, it has completely changed the marketing landscape. Companies began to utilize this latest technology to promote their business and gain brand recognition. Today, email marketing is a $7.5 billion industry worldwide. According to statistics, for every $1 spent on email marketing, businesses usually […]
ApplyThe world is fast-changing. You will need to stay relevant to current events in your industry. Data Axle Genie, formerly known as SalesGenie, is a sales generating tool that claims to provide businesses with valuable leads. Click here to preview verified B2B contacts and data based on several requirements Maybe you have tried Data Axle […]
ApplyA cold email is a simple email that you send to potential customers without any prior contact. The main goal is to initiate a business conversation. If B2B cold email marketing is done properly, it can be an essential tool to generate sales. Cold emails are similar to cold calling, but these are less disturbing. […]
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